Archive for August, 2010

week 5

Student: Chong Zhou
Student Number: S2707135
Tutor: Anne Ferguson
Tutorial Time: Tuesday 15:00-16:00 G30_1.18
Music is a business. But it’s not only a business. It’s part of who we are and how we express ourselves. It’s not just about money. It’s about people. Music plays a great role in our daily life. In today’s lecture we see the development of music .by the topic is mainly talked about music ,so I search some about music . music serves as an entertainment tool. For instance, in an occasion or event music play a vital role that makes the event to be lively for the people in that event. Similarly, it creates cordial relationship among the people. Moreover, it serves as a tool for corrective measure. That is, music tell the people on the habit that is uncultured so that such behavior can be for better. Furthermore, it is an agent that used to educate people. For example, if leader or people in control of a particular society are bad. Thus, music used to influence such leader that people under is control shows their conceived about it regime. However, it serves as tool for settle dispute between two or more people. This happen as a result where by there is an disagreement between two or more people, for that disagreements to put an end after discussion. Music is played for the group to show harmony among them .In fact, it serves as a source of income to human life. Also it is a profession of a particular classes of people. Lastly, music serves as a message or symbol that indicate that occurrence that is going on in a particular place or event
Anyway i like music.
web:pop music http://www.popculturemadness.com/Music/
1MJ

2Lady gaga

3taylor swift

4 Chinese classical music

Week 4

Student: Chong Zhou
Student Number: S2707135
Tutor: Anne Ferguson
Tutorial Time: Tuesday 15:00-16:00 G30_1.18
Today’s lecture is main to talk about how meaning is produced.There are two processes involved, which Roland Barthes is largely responsible for first drawing attention to, though the terms are familiar enough nowadays: Denotation, the specific, literal meaning (the meaning to be found in the dictionary) established by convention (associated in semiotic thinking with the signifier) Connotation, figurative or suggested meanings held by individuals or groups. Barthes also calls these mythological meanings, because they rely not just on what the word or sign indicates but on some kind of belief system. The usual name for which is ideology, though it doesn’t have to be political ideology, just some kind of shared idea of how the world is.
We can also know that a code is any group of signs that function together to create an overall unit of meaning. Their relationship isn’t necessarily ‘natural’ but usage and repetition make it seem like it is. The meaning any coded sign communicates is always culturally determined.
In today’s tutorial, there are 2group of person play the presentation, the first person main to talk humans stereotypes, she explain her topic from men ,women ,children ,lesbian and gay. The second group mentioned about homosexual too. Their presentation made me know more about homosexual. As I know, in China there are few people can receipt gay/lesbian. Anyway, I think we should respect everyone in the world.
I find some video’s which mention about homosexual

D&G gay commercial “Time 2″

Week 3

Student: Chong Zhou
Student Number: S2707135
Tutor: Anne Ferguson
Tutorial Time: Tuesday 15:00-16:00 G30_1.18
In today’s lecture I learned about Peirce’s Terminology, Reprautaurea which means the signifier ,the trace or sound of the world and the image; interpretaut which means the meaning or the concept ,Refereat is the object in the world referred to by the sign .As mentioned the sign ,there are 3 forms of sign ,they are Icon, Index, Symbol. Icon is exlubits a duectelationship between sign and referent, Indes is the point to a relationship between sign and referent. Symbol has no necessary relationship between sign and referent.
In the tutorial,we discussed some advertisement ,try to find some things such as our thoughts ,felling s from the advertisement .although some advertisement I cannot understand what it says ,but I enjoyed my eyes. By the end of the tutorial, the tutor give us some advertisement pick from magazine s, let us discuss in group to talk about the advertisement. And than we should share our idea to classmates.
At the end, I will share some advertisement which I think is graat.
1 Funny Advertising – BMW

2 Beautiful CCTV-Music Channel Ad(China)
The screen is so beautiful.

3 IBM ad
The advertisement compared IBM and iPod.

Week 2

Student: Chong Zhou
Student Number: S2707135
Tutor: Anne Ferguson
Tutorial Time: Tuesday 15:00-16:00 G30_1.18

Because of I get up later, so I missed lecture today. Today’s tutorial tutor and classmates shared many wonderful videos to us. I like this kind of class, in my country, it is impossible. We discussed these videos, so today I just want share the video which I think is great ,I hope it can enjoy your eyes .
1 You Can Shine
This video is talked about a story of a deaf and mute girl who learns to play the violin against all odds. I like the spirit of the girl .we can be shine, too.

2Dog and Monkey Do Sit-Ups
The animal is so cute! It made me cannot stop laughing!

3 Lday Gaga

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